10 Common Mistakes New Resellers Make and How to Avoid Them
As the popularity of reselling continues to grow, more and more people are jumping into the game. However, as a new reseller, it's easy to make mistakes that can hinder your success. In this blog post, we will highlight the 10 most common mistakes new resellers make and provide tips on how to avoid them.
Not Researching Items Before Purchasing
One of the biggest mistakes new resellers make is not doing enough research before purchasing an item to resell. This can lead to a loss of profit or even a loss of money if the item doesn't sell. To avoid this, research the item's popularity, demand, and potential profit margin before making a purchase.
Focusing Only on Price
New resellers often focus solely on the price of an item, rather than considering other factors such as demand, competition, and shipping costs. To avoid this mistake, consider all factors when determining the price of an item.
Not Building Relationships with Customers
Building relationships with customers is essential for long-term success in reselling. New resellers often make the mistake of not engaging with their customers, which can lead to a lack of repeat business. To avoid this, make an effort to communicate with customers and provide excellent customer service.
Not Investing in Quality Photos
Quality photos are crucial when it comes to selling items online. New resellers often make the mistake of using low-quality photos, which can deter potential buyers. To avoid this, invest in a good camera or smartphone and take high-quality photos of your items.
Not Understanding Shipping Costs
Shipping costs can be a significant expense for resellers, and new resellers often make the mistake of not understanding them. To avoid this, research shipping options and costs before listing items for sale.
Ignoring eBay's Policies
eBay has strict policies that resellers must follow, and new resellers often make the mistake of ignoring them. To avoid this, familiarise yourself with eBay's policies and abide by them.
Not Keeping Track of Expenses
Keeping track of expenses is crucial for resellers to determine their profits accurately. New resellers often make the mistake of not keeping track of expenses, which can lead to inaccurate profit calculations. To avoid this, keep detailed records of all expenses related to reselling.
Not Offering Free Shipping
Free shipping is becoming increasingly important to buyers, and new resellers often make the mistake of not offering it. To avoid this, consider offering free shipping on items with a higher profit margin or as part of a promotion. This is especially important with items that are highly competitive.
Not Optimising Listings
Optimising listings with relevant keywords and detailed descriptions is crucial for resellers to attract potential buyers. New resellers often make the mistake of not optimising their listings, which can lead to low visibility and fewer sales. To avoid this, take the time to optimise your listings for search engines.
Not Learning from Mistakes
Finally, new resellers often make the mistake of not learning from their mistakes. It's important to reflect on what went wrong and make changes to avoid repeating the same mistakes in the future.
In conclusion, new resellers can avoid common mistakes by researching items before purchasing, considering all factors when determining price, building relationships with customers, investing in quality photos, understanding shipping costs, following eBay's policies, keeping track of expenses, offering free shipping, optimising listings, and learning from mistakes.
